Kate Young, stylist to the stars, is well known for defining the current fashion trends and for predicting what comes next. She brings that sensibility to eyewear with Kate Young for Tura, a collection of unique frames that combine iconic old Hollywood with modern elements, including a connection to contemporary jewelry. Tura, Inc. has been creating eyewear as a fashion accessory for more than 75 years so it makes sense that Kate Young would work with the company to help translate her visionary concepts into optical fashion as accessories.
The Kate Young for Tura women’s collection consists of six full-rimmed ophthalmics and seven sunglasses. Most are made from acetate, although some use a combination configuration. Made in France, Italy, and Japan, the frames have stone and metal accents, and rivets are a prominent feature on the acetate models. Hues range from solids to translucents and color variations are common. Each style is handcrafted and finished inside and out. In addition, there are two models for the younger set in the Kate Young for Tura Kids line, which was just launched in time for back to school.
Special features include a metal capped signature triangle on the endpiece and a metal logo plaque on the inside left temple. German OBE spring hinges, Italian acetate, and Zeiss CR-39‘ sun lenses add to the prestige of these frames.
Tura used cues from the Golden Age of Hollywood while infusing modern details and materials in the frame designs. K101, for example, is a large acetate rounded shape with a classic cat-eye pinch in the corner. Also inspired by the cat-eye shape of the ’60s, acetate K105 features faceted Swarovski stones in the corners. K106 is a combination frame motivated by the classic clubmaster but with a cat-eye twist. Elegantly unique metal wire twists through the acetate to form the temples.
The sunwear remains true to the retro modern design as well. K501 is a modern and dramatic cat eye. The frame makes its mark with three metal triangles in the corners to emphasize the shape and create a jewelry appearance. One look at K504 and you can see the iconic vintage cat-eye design but in a semi-rimless combination frame.
In order to get the word out to those looking for a matchless accessory, Tura launched a custom Kate Young for Tura website. It contains information about the frames offered, background on Kate Young, press coverage for the frames, and where patients can find them in their area.
Kate Young for Tura is a sassy and classy interpretation of iconic Hollywood mixed with modern trends. It holds true to Tura’s history of seeing a frame as a fashion accessory.
Kendra Klapheke is the Office Manager and frame specialist at St. Matthews Vision Center in Louisville, KY.
Tura, Inc. 800-242-8872 kateyoungeyewear.tura.com