SPY’s Happy Lens comes in an array of sunwear in over 24 colors.
SPY’s collection of Happy Lens™ products all feature Happy Lens technology-a lens that lets in the sun’s “good” rays which studies suggest create an uplift in mood and alertness, while still blocking out the sun’s “bad” rays. The Happy Lens is a color- and contrast-enhancing lens that is available in polarized and non-polarized options. It comes in several styles in SPY sunglasses, prescription sunglasses, snow goggles, and moto goggles.
The Happy Lens is available in over 24 lens colors, with each option benefitting different activities and light conditions. For example, Happy Bronze Polar with Blue Spectra is ideal for open ocean fishing and other water activities like boating, kayaking, and standup paddling, while Happy Gray Green Polar is ideal for driving and everyday activities where high contrast is needed. There is a Happy Lens available for anyone who wants to be happy.
The Happy Lens is really the most groundbreaking sunglass technology since polarized lenses were introduced in the ’30s. When selling the Happy Lens, eyecare practices are really selling the proposition of being happy. Who doesn’t want to buy happiness?
The Happy Lens is promoted through print and digital advertising. SPY also offers a unique Happiness Guarantee program. SPY is so confident that the Happy Lens will be the best sunglass experience anyone has ever had that if they’re not completely satisfied, they can return it directly to SPY for a full refund. Now that’s a great selling point for any eyecare practice!
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