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LAUNCHES, PROMOTIONS, MERCHANDISING, EVENTS AND OTHER THINGS TO KEEP YOU IN THE KNOW

Do-Gooder
Combining aesthetics with the use of sustainable materials, neubau Eyewear has created See & Do Good, a new line of three models (Bob, Valerie and Dani) made with naturalPX, a renewable and eco-friendly polymer. Each model comes with a case made from a cellulose base that required no glue along with a cleaning cloth made of recycled PET bottles. In addition, neubau will support tree planting in Vienna and has partnered with NYC-based The Honeybee Conservancy and gabarage, an Austrian firm that creates useful products from used materials. 800.223.0180, 
Neubau-Eyewear.com.

WHERE IT ALL BEGAN

Vuarnet’s new flagship that opened in Paris in March is located at 28 rue Boissy d’Anglais—the location of optician and Vuarnet co-founder Roger Pouilloux’s studio. The boutique has been designed with ‘60s-inspired furniture and decor that incorporates the brand’s blue, red and white colors. Inside, customers will find iconic and new Vuarnet styles as well as an exclusive and a capsule collection. 914.495.3701, Vuarnet.com.

INSIDE TRACK

Save more with C&E Vision’s new Look Exclusives program, which offers members more than 65 promotions available from companies such as Safilo, ClearVision Optical, Marchon, Luxottica and Kering. C&E Vision members are eligible to receive extended terms of up to six months, free shipping, discounts and merchandise rebates. 800.346.2626, CEVision.com.

 

SURF HAPPY

Sibling surfing sensations Mason and Coco Ho are the newest brand ambassadors for Spy’s Happy Lens sunglasses. While the sport is in their DNA (following in the legacy of father Michael Ho and Uncle Derek Ho, two surfing legends), both Mason and Coco are athletes in their own right, tackling the waves with their unique styles and attitudes. 800.779.3937, SpyOptic.com.

 

WEST COAST CONVENIENCE With its recent opening of a southern California location, Eye Designs Group has created a space for its Midwest and West Coast clients. The 4,000 square-foot facility in Chino, CA, houses multiple showrooms of optical displays and ophthalmic furniture as well as a full service design center. 800.346.8890, EyeDesigns.com.

 

WILEY X HIRED DAVID S. GAUL AS CHIEF OPERATIONS OFFICER.

NATIONAL OPTRONICS HAS NAMED DAC VISION A DISTRIBUTOR IN ADDITION TO SATISLOH NORTH AMERICA.

KERING EYEWEAR WILL PRODUCE CARTIER EYEWEAR, STARTING WITH THE 2018 SPRING/SUMMER COLLECTION.

MONDOTTICA INTERNATIONAL INKED A DEAL WITH ITALIAN PREMIUM MOTORCYCLE BRAND DUCATI.

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