That iconic shift dress meets its optical doppelgänger with Kenmark Eyewear.

The town of Palm Beach, FL, was instrumental in shaping Lilly Pulitzer’s design career—she was living there year-round and needed a frock that would be comfortable, stylish and casual enough for daytime but could be dressed up for evening. So Pulitzer created the shift dress with slits on the side, and in doing so, she wound up starting a new genre of fashion, American Resort Wear.  Her clothes showcase fun, playful and feminine shapes in custom colors and patterns.  According to Lilly, “Anything is possible with sunshine and a little pink.”

Those design elements carry over to the Lilly Pulitzer eyewear by Kenmark Eyewear for both women and girls. The multi-generational styles will appeal to young women 15-29 and women 30-55+ while the Lilly Girls line targets ages 6-14.

For fall/winter ’17, there are six new ophthalmics for women. The Ashby is a chic clubmaster-inspired model with cutaway, epoxy-filled detailing and the signature gold logo on the temples.  Color options comprise blue marble, tortoise mandarin and tortoise pearl. If a wearer is looking for a modified chic cat eye, consider Sydney, which comes in amber, green havana and navy havana and offers playful and colorful patterns on the insides of the temple.  It’s a particularly great frame for the smaller lady or tween, and it’s available in eyesizes of 49 and 51. Carlton is also a petite fit, in a trendy round style. The full-rimmed Bailey and Blythe, which feature a keyhole bridge and a bit of pizazz in berry with a crystal front and gold temples or blue, with a navy front and silver  front, suit more average or slightly larger faces.

For girls, the four new styles comprise Fanning (round, oversized); Brit, a rectangular cat eye; Livie, a super fun style in bright tortoises such as aqua and ocean; and Opal, a chic look with enamel-filled metal detailing in awesome colors of cherry granite, navy granite and aqua granite.

Joy L. Gibb, ABOC, is the lead optician at Daynes Eye and Lasik in Bountiful, UT.

Kenmark Eyewear • 800.627.2898 •


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