Coco and Breezy’s initial ophthalmic collection from Eastern States Eyewear appeals to the eyewear aficionado.
Known for their funky sunglasses that scream “cool,” Coco and Breezy Dotson’s brand new line of ophthalmic frames doesn’t disappoint. With eight styles (half for women and half unisex) now available, the collection is unmistakably fashionable yet easily wearable.
“Our consumers are people who aren’t just into fashion in clothing but also love a fashion optical piece,” Coco said.
Classic frame shapes such as cat eye, round and rectangle are taken to another level with design elements such as cut outs and mixing materials, notably acetate and stainless steel. Nosepieces are etched or created with different colors to match different parts of the frame. Rene and Munster models feature an etched bridge, an extension of the metal bar that runs through an acetate front. Baker incorporates shiny to matte acetate on the frame front for added depth.
Colorways range from neutrals to bolder silver and gold and shades of white, nude, blue and rust. Each style comes with a special hardcover box that includes a case, cleaning cloth and guarantee card.
Noting that some women prefer men’s styles and vice versa, Coco explained both she and Breezy kept that in mind while designing the collection.
“People get stuck on gender when it comes to clothing and accessories,” she said. “We are all about unisex.”
Models are a mixture of entirely new styles and archived designs they created “years ago,” Coco said.
“The collection took us time, but we are excited because we are constantly designing,” she added. “We wanted to give people a choice of optical frames to grace the faces of the fashion-conscious consumer who wants an awesome, cool independent brand. And we are that brand for them.”