LOOKING BACK – MARCH 2014

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ARTISTIC ADS

 

One might not equate “art” with “eyestrain” but back in December 1929, beloved Americana artist Norman Rockwell was the illustrator behind a handful of advertisements for the Tillyer Lens. The work was commissioned by the Wells family of Southbridge, MA, the former owners of American Optical (AO). They were used in the Saturday Evening Post in the late ’20s and early ’30s as well as other AO promotions. The painting pictured here, above left, as well as the one above right, is one of six Norman Rockwell AO paintings commissioned by AO.

 

Courtesy of the Optical Heritage Museum, opticalheritagemuseum.org

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