EYEWEAR & SUNWEAR NEW PRODUCT GALLERY – MAY 2014

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FROM THE COVER
TURA’S TED BAKER MIXES VINTAGE WITH A BRITISH TWIST.
The expansion of ophthalmic sub-collections Speechless, Iconic “T” Logo, and Essential Fashion give women and men options that feature details that sparkle, retro shapes, and fresh prints and patterns. Key styles include Style No. B865, a men’s frame from the Iconic “T” Logo Collection, and Style No. B711, a women’s frame from the Speechless Collection. Other additions to these sub-collections boast a clubmaster-inspired style, and prints and patterns that look like they came straight out of Ted Baker dress designs or jacket linings. For more information, contact Tura at 800-242-8872 or tura.com.

 

OGI’S INNOTEC THINKS SLEEK. Handcrafted frames made with mixed materials including Ultem™, TR-90, and surgical plastic give wearers durable, comfortable options with a modern look. Formerly known as Evo-Tec, Ogi Eyewear’s Innotec collection features 24 styles with varied eyeshapes and colors with the common thread of a futuristic sensibility revealing itself throughout. Adjustable nosepads make these frames customizable. Style No. 4811 is shown here. For more information, contact Ogi Eyewear at 888-560-1060 or ogieyewear.com. MOREL INNOVATES WITH ÖGA COPENTATE. Introducing a new acetate material created by Mazzucchelli, ÖGA’s Copentate collection features four styles available in three colors per model, each boasting classic, streamlined designs. All models include a colored spring blade that’s a patented spring hinge with cam return and anti-rocking effect. Style No. 73450 is shown here in dark blue. For more information, contact Morel at 800-526-8838 or morel-france.com. LUXOTTICA PUTS ON ITS MOUSE EARS. The launch of Disney Eyewear from Luxottica includes 14 styles for girls and boys between 4 and 10 years of age. Featured characters on girls’ styles include three princess options (Ariel, Rapunzel, and Cinderella), two Tinker Bell choices, and three Minnie Mouse designs. Boys can choose from three Mickey Mouse designs and three options based on the movie, Cars. Style No. 3E4006, shown here in purple transparent/crystal, features a cat-eye shape and Minnie’s signature logo on each temple. For more information, contact Luxottica at 800-422-2020 or luxottica.net.
ARTCRAFT PUTS SAFETY FIRST. Within ArtCraft’s USA Workforce Collection, the American Made (AM) Series stands out as the only American-made safety Rx frames on the industrial Rx market, according to the company. Its six styles include women’s, men’s, and unisex designs, and the series also marks the introduction of the EZ Lok-It™, which offers an easy, simple way to permanently attach side shields to a safety frame. The AM Series has passed ANSI Z87.1-2010 tests for High Mass Impact and High Velocity Impact as well as CSA testing for Impact Resistance. For more information, contact ArtCraft Optical at 800-828-8288 or artcraftoptical.com. CHARMANT’S ELLE TAKES IT OUTSIDE. In a true celebration of nature, ELLE’s sunwear collection for Spring/Summer 2014 puts its spotlight on the array of exciting colors found in the outdoors through 10 styles. Style No. EL 18992, shown here in red, has a sculpted temple and gathered effect on the frame front as well as a metallic button that can be seen from the sides and the front. Other colorways for this style include black and havana. For more information, contact Charmant Group at 800-645-2121 or charmant.com/us. SAFILO’S MARC NEWSON BRINGS BACK A CLASSIC. Celebrating 80 years of history, Safilo launches a capsule collection created in collaboration with Australian designer Marc Newson. The styles are all variations on the design of a model from Safilo’s archive, chosen by Newson. The four men’s styles for the U.S. market include Style Nos. SMN 002, SMN 003, SMN 004, and SMN 005. Style No. SMN 005, shown here, is a reinterpretation of a frame from the historical UFO collection, made with an ultra-thin steel wire. For more information, contact Safilo USA at 800-631-1188 or safilo.com.
WESTGROUPE’S EVATIK SUN SLIDES INTO SUMMER. Focusing on acetate and metal, 10 new styles round out the Evatik Sun collection for spring/summer 2014. Style No. E-1039, shown here in khaki camo, is a combination-style aviator, also available in black camo. Another key style in the collection is Style No. E-1043, a lightweight stainless steel frame with contrasting metal inlays on the temples. The full collection accommodates CR-39′ polarized lenses with anti-scratch treatment and seven-layer backside anti-glare treatment, and offers 100% UVA/UVB protection. For more information, contact WestGroupe at 855-455-0042 or evatik.com. NOUVEAU’S HOT KISS IS BAD TO THE BONE. Each of the five new styles in Nouveau’s Hot Kiss’ collection offers a nod to current trends in women’s fashion. Style Nos. HK29 (shown on top) and HK28 (shown on bottom) each feature a skull motif, with the latter folding the skulls into a floral pattern. Style No. HK10, Hot Kiss’ best-selling frame, adds tortoise and purple to its list of colorways, which also includes brown, black, and burgundy. For more information, contact Nouveau Eyewear at 800-292-4342 or nouveaueyewear.com. COSTA LIGHTENS THE MOOD. Austin and Destin, new lightweight styles in Costa’s 2014 collection, each boast a nylon frame contruction. Both durable styles have non-slip nosepads, and temple tips as well as sturdy integral hinges. Austin is a semi-rimless style that comes in tortoise, shiny black, orchid, and crystal bronze. Destin, shown here in matte blue, has thinner, more flexible arms. Additional colorways include tortoise and matte crystal. Both styles include Costa’s 580P™ lenses. For more information, contact Costa at 800-447-3700 or costadelmar.com.
REVOLUTION’S ROBERT GRAHAM THROWS IT BACK. The latest style in Revolution’s Robert Graham eyewear collection is Throwback, which brings a new twist to the idea of a combination frame. This design features a monel front with an acetate brow bar and temples. Colorways include clear beige, clear with fabric, milky brown, pearl gray, and milky navy blue, shown here. For more information, contact Revolution Eyewear at 800-986-0010 or revolutioneyewear.com. WILEY X ENJOYS A WRAP WITH ROMER 3. The latest addition to the Changeable Series from Wiley X, the Romer 3 is a full-frame wraparound style sunglass featuring the company’s Slot™ technology. In addition to meeting ANSI Z87.1 High Velocity and High Mass Impact Safety standards, as all Wiley X styles do, the Romer 3 meets the updated MIL-PRF-32432 (GL) MCEP standard for ballistic eye protection, as well as EN-166F High-Velocity Impact standards. For more information, contact Wiley X Eyewear at 800-776-7842 or wileyx.com.

 

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