In 1983, when a group of anglers were at a loss to find sunwear that was comfortable, protective, and durable, they decided to design their own line. Since then, the Costa brand has been synonymous with rugged adventure, polarized protection, and fashion-forward styles. Costa recently introduced a women’s collection that combines the company’s patented premium polarized 580 lens technology with the latest style trends.
Known throughout the outdoors industry for its dedication to marine conservation and sustainable sport fishing advocacy efforts, Costa’s mission is to provide outdoor enthusiasts the highest-quality, best-performing sunglasses on the planet. Each pair of Costa sunglasses is hand-assembled in the company’s Daytona Beach, FL facility, and comes with a lifetime warranty against manufacturer’s defects.
A NEW TAKE
When it introduced the six new women’s models, Costa’s frame designers “…didn’t take one of our existing styles, paint it pink, and call it a women’s sunglass,” according to Chas MacDonald, president of Costa Sunglasses. They created entirely new styles, each with the performance technology Costa’s known for, but specifically designed with the progressive fashion trends happening now, engineered to fit women’s face shapes.
Like all Costa sunglasses, the design and colors of these models make the frame lines appear smooth and seamless and the finish flawless. All the sunglasses feature the distinctive Costa “C” embedded into the stainless steel “bling” plaque on the temple.
Hammock features a large, soft oval lens shape, in a lightweight nylon frame.The flexible anti-rocking spring hinges allow the sunglasses to stretch and hold the adjustment when worn on the top of the head. Little Harbor is a large rectangle with a modified aviator shape. It has thick endpieces and a tapered mid-placement temple.
Also a modified aviator lens shape, Tippet is a small style featuring thicker temporal sides and tapered temples with flexible spring hinges. It also features no-slip Hydrolite™ nosepads to keep the sunglasses comfortably in place. Islamorada is a classic butterfly shape with wide, full eye coverage and a slight wrap. It features no-slip Hydrolite nosepads and anti-rocking spring hinges for maximum durability and comfort.
Las Olas is an oval shape nylon frame with soft, feminine curves and thick temporal sides that blend into the tapered temple. It also has Hydrolite nosepads and no-rust stainless steel hinges. Peninsula is a full-framed rectangular shape with wire core temples and stainless spring hinges.
According to the company, Costa’s 100% polarized 580 lens technology blocks yellow light from entering the eye, eliminating reflected glare while providing an unparalleled level of polarization and razor-sharp color enhancement. The 580G is a glass lens; the 580P is polycarbonate and repels water and oils. Both are available in Costa’s 580 Rx program.
Whether they’re scaling a mountain, hiking through a rainforest, or lounging on the beach, women want the same performance technology as men when it comes to their sunglasses. But they also want something that looks good and fits even better. With these new women’s styles, they can have both.
Dee Carew is a licensed optician and optometric tech at Maumee Center for Eye Care in Maumee, OH.
WHERE TO FIND IT:
Costa • 800-905-2240 ext. 1018 • costadelmar.com