Eyewear and sunwear designer and distributor, ClearVision Optical previewed its Clear3D facial scanning and 3D-printing technology at Vision Expo East in advance of its official launch this fall. Eyecare professionals will be able to offer their customers a virtual try-on experience using facial recognition technology that will result in bespoke frames that can be finished in titanium, nylon or acetate.

This new enterprise, known as Tech Print, is the result of a partnership among ClearVision’s David and Peter Friedfeld, Marc Notenboom of Holland and Australian-based David Inderias. These four participants in the optical and technology categories came together via the online eyewear community to develop this venture with the goal of creating a new standard for customizable eyewear.

The portable, facial-scanning system attaches to any mobile device. The web-based application currently operates with Android devices and will soon function with Apple’s iOS.

“ClearVision was a pioneer in utilizing 3D-printing technology in our design studios, which has enabled us to expedite our development process and bring our product to market much faster,” said ClearVision president David Friedfeld. “The addition of a world-class, facial-scanning technology combined with new advances in 3D-printing output will create incredible opportunities for eyewear customization and new solutions for private label collections.”

Clear3D will feature a dedicated collection of men’s and women’s styles, both optical and sunglass styles, as well as private label offerings and limited-edition designs. ClearVision recommends Clear3D as an alternative to the trend of purchasing eyewear online, encouraging customers to visit their local ECP to ensure the perfect fit.

While Clear3D’s preliminary test program occurred at Vision Expo East, sales of the technology-based systems will begin at Vision Expo West.

ClearVision Optical Co. 800.645.3733 •


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