On April 18, 1775, Paul Revere made his famous midnight ride shouting “the British are coming!” In the ‘60s, the media warned Americans of another, albeit artistic British invasion from four mope-haired youths known as the Beatles. Well it’s 2012 and Revolution Eyewear, a company aptly named to be behind this brand, is once again shouting out the warning that the British are coming. This time, however, it’s in the form of the new Beatles Yellow Submarine eyewear collection.
Aimed at women and men aged 18 to 65, the Beatles Yellow Submarine Collection fuses timeless styling with iconic adaptations that subtly transports the wearer into the heart of ‘60s’ psychedelic pop culture. This sunglass collection captures scenes from the animated film, The Yellow Submarine. Inside every frame are sharp graphics of the Beatles and scenes from the movie. Each uses fine details and vivid colors such as deep purples, hot reds, and deep yellows—just like the album cover did.

There are 10 styles in acetate, metal, and combinations featuring an eclectic mix of sizes and shapes that range from petite to huge. Style No. BYS 003 is a semi-round all-metal sunglass that will make you feel like you’re back in the ‘60s singing “She Loves You!” Using the bright colors of its time, the detail on the temple tips will make you want to rock. For Sgt. Pepper lovers, the all-acetate Style No. BYS 005 aviator comes with a double bridge. Style No. BYS 008 is truly a must-have for that defining cat-eye look.

You’ll find a three-piece display, countercards, and a vinyl window image of the Beatles in all of their beautiful vibrant colors to help you promote the brand. Each frame comes with a custom case depicting the Yellow Submarine movie images.

And to add even more credibility, all the pieces had to get unanimous acceptance from Apple Corps’ Board of Directors, which includes Paul McCartney, Ringo Starr, Olivia Harrison, and Yoko Ono.

Style No. BYS 005

Style No. BYS 003

Style No. BYS 008

Robert Martinez is a licensed optician and the owner of Palo Alto Eyeworks in Palo Alto, CA.


Revolution Eyewear
800-986-0010 •


Leave A Reply