ARGYLECULTURE SUNS ROCKIN’ THE ’70s

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Successful businessperson Russell Simmons is the face of Argyleculture. Designed for the modern man’s lifestyle, Simmons wanted to develop a brand that appeals to the Renaissance guy with its contemporary and progressive styling focusing on a fashion-fit story. The McGee Group first introduced Argyeculture ophthalmics in 2011 and has extended the success of that line with the new Argyleculture Sunwear collection that’s sure to create some excitement with the younger, urban-minded set.

BEHIND THE SUNGLASSES

The Argyleculture Sunwear collection offers six styles, each available in two colors. Materials include Italian and Japanese acetates as well as an aluminum-titanium alloy that allow for a very lightweight fit. While all the frames come with plano CR-39 polarized lenses, each one is also Rxable. Although targeted to men, some of the styles are considered unisex and may appeal to women as well.


UPFRONT

T-Bone is an aviator style that is available in either subtle matte black or bold gold. This oversized sunglass is composed of a lightweight aluminum/titantium alloy to support its modified aviator-shaped lenses; it also sports a prominent double-bar bridge.

Rectangular Juke combines a matte-finished horn-like acetate construction with smoke lenses, giving it a modern appeal. This tasteful frame comes in black and brown and has a small metal accent at the hinge, making for a classy and streamlined appearance.

Lefty is a classic combination that uses Italian and Japanese acetates for its temples and brow bar. It has clubmaster appeal that can be worn by either women or men and is offered in black and olive.

A rounded square acetate model, Dizzy has bold metal accents on the temples with a signature argyle emblem. Spring hinges allow for a more comfortable fit; it comes in tortoise and black/blue.

Catfish, a masculine square eyeshape, boasts unique bevels. Metal bar details add panache to the temples of this full-rimmed acetate frame. Catfish is offered in black and brown horn.

The tough and masculine appearance of the ’70s is an image definitely worth bringing back and McGee’s
Argyleculture Sunwear collection certainly delivers this.


Michelle Titzkowski is the practice manager at Vision Clinic Dr. Savin and Associates in Racine, WI.

The McGee Group 800-966-2020 // mcgeegroup.com

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