Megan Kahn, Market Editor at Elle.com. Chanel Parks, Associate Editor at The Huffington Post. Tatiana…
Browsing: NovDec 2014
Since the “Great Recession,” both optical retail owners/managers and employees have been sensitive to wages.…
Imagine you walk into a car dealership and start browsing around. You’ve already done homework…
Launches, promotions, merchandising, events, and other things to keep you in the know.
Candid conversations between VCPN’s editors and leading optical executives about their product strategies.
Explaining frame technology and frame detail options may help convert ‘shoppers’ into ‘buyers.’
Patients look to ECPs to help them find eyewear that offers style, functionality, or comfort-screwless technology offers all three.
Durable and unique, eyewear made from paper presents a whole new slant.
The polar opposite of opaque, transparent color is used to create many looks.
KENMARK OPTICAL is known for collaborating with the world’s top designers to create quality eyewear, so it should come as no surprise that it joined forces with ZAC POSEN, a globally recognized, leading designer of women’s fashion, to create an exceptional eyewear collection. In addition to clothing some of Hollywood’s finest stars and leading ladies such as Uma Thurman, Gynweth Paltrow, and First Lady Michelle Obama, Posen serves as a judge on the television show Project Runway.